Belinda Parmar
Belinda Parmar OBE is the CEO and founder of The Empathy Business. She is the creator of the Global... Read More
INSEAD's Expert in Cross-Cultural Management
Erin Meyer is a professor at INSEAD, one of the leading international business schools. Erin’s work focuses on how the world’s most successful leaders navigate the complexities of cultural differences in a multicultural environment.
"A leading expert on the globalisation of the workforce"
Erin has developed the Culture Map through her study of communication patterns and business systems of different parts of the world. It is a framework which allows international executives to pinpoint their leadership preferences and compare their methods to the management styles of other cultures. Her methods have impacted the success of Executives to work more effectively across these differences. Her work has appeared in Harvard Business Review, The New York Times, and Forbes. In 2021, Erin was selected by the Thinkers50 as one of the fifty most influential business thinkers in the world.
Erin supports companies to develop organisational cultures that breed both flexibility and innovation and proposes cohesive strategies to improve the effectiveness of projects that bridge multiple cultures.
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