Nick Leeson
In 1995, Nick Leeson’s unchecked risk-taking caused the sensational collapse of Barings Bank. He was sentenced to a six-and-a-half-year... Read More
Baaghil’s dedicated pursuit of innovation and remarkable results have earned him the position of the most respected strategic marketer in the Gulf Region. His consultancy portfolio covers various businesses from fashion industry, food retail concerns, FMCGs and Financial Capital Houses. Upon launching his career as a marketing strategy consultant in Saudi Arabia, he created and ran the company Logic. In the heart of a marketing demographic in which conformity rules and innovation is shunned, he implemented radical marketing strategies that resulted in a series of exceptional consumer-centric brands in the food and beverage industry. During his time at Logic, he became all the more determined to illuminate and transform local marketing practices.
His passion for brand marketing drove him to engage audiences in the Middle East and elsewhere such as the United States and Asia. Throughout his career, he has encountered great clients and fellow marketers. He unveils how to use emerging techniques for building strong and international brands.
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